These terms and conditions are valid from January 1, 2026, and apply to purchases made in the online store located at https://www.mioora.cz, operated by Mioora s.r.o.
Mioora s.r.o. is located at Ke Zvoli 783, Dolnà Břežany, 25241
Company ID: 106 66 664, VAT ID: CZ106 66 664
registered in the Commercial Register at the Registry Court in Prague, file number C441172
bank details for CZK: 2501964923/2010, Fio banka, a.s.,
bank details for EUR: Â IBAN CZ1820 1000 0000 2303 3983 34
                        SWIFT/BIC  FIOBCZPPXXX, Fio banka, a.s.
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INTRODUCTORY PROVISIONS
- These terms and conditions (hereinafter referred to as the "Terms and Conditions") govern, in accordance with the provisions of Section 1751(1) of Act No. 89/2012 Coll., the Civil Code (hereinafter referred to as the "Civil Code"), the mutual rights and obligations of the contracting parties arising in connection with or on the basis of a purchase contract (hereinafter referred to as the "Purchase Contract") concluded between the Seller and another natural person (hereinafter referred to as the "Buyer") through the Seller's online store. The online store is operated by the seller on the website located at https://www.mioora.cz (hereinafter referred to as the "website") through the website interface (hereinafter referred to as the "store web interface").
- The buyer has the opportunity to familiarize themselves with these terms and conditions before sending their order and is notified of them in advance. By sending the order, the buyer confirms that they have read and agree to these terms and conditions.
- The terms and conditions do not apply to cases where the person who intends to purchase goods from the seller is a legal entity or a person who acts when ordering goods within the scope of their business activities or within the scope of their independent professional practice.
- Provisions deviating from the Terms and Conditions may be agreed in the purchase contract. Deviating provisions in the purchase contract take precedence over the provisions of the Terms and Conditions.
- The provisions of the Terms and Conditions are an integral part of the Purchase Agreement. The Purchase Agreement and Terms and Conditions are written in the Czech language. The Purchase Agreement may be concluded in the Czech language.
- The Seller may amend or supplement the wording of the Terms and Conditions. This provision does not affect the rights and obligations arising during the period of validity of the previous version of the Terms and Conditions.
- All contractual relationships are governed by the laws of the Czech Republic.
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USER ACCOUNT
- Based on the buyer's registration on the website, the buyer can access their user interface. From their user interface, the buyer can place orders for goods (hereinafter referred to as the "user account"). The buyer can also place orders for goods without registration directly from the store's web interface.
- When registering on the website and ordering goods, the buyer is obliged to provide all information correctly and truthfully. The buyer is obliged to update the information provided in the user account in the event of any changes. The information provided by the buyer in the user account and when ordering goods is considered correct by the seller.
- Access to the user account is secured by a username and password. The buyer is obliged to maintain confidentiality regarding the information necessary to access their user account.
- The buyer is not entitled to allow third parties to use the user account.
- The seller may cancel a user account, especially if the buyer has not used their user account for more than 1 year, or if the buyer violates their obligations under the purchase agreement (including the terms and conditions).
- The buyer acknowledges that the user account may not be available continuously, particularly with regard to necessary maintenance of the seller's hardware and software equipment, or necessary maintenance of third-party hardware and software equipment.
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CONCLUSION OF THE PURCHASE AGREEMENT
- All presentations of goods placed on the store's web interface are for informational purposes only, and the seller is not obligated to conclude a purchase agreement regarding these goods. The provisions of § 1732(2) of the Civil Code shall not apply.
- The store's web interface contains information about the goods, including the prices of individual items and the costs of returning goods if, due to their nature, they cannot be returned by regular mail. The prices of goods are listed including value added tax and all related fees. The prices of goods remain valid for as long as they are displayed on the store's web interface. The prices of goods are not adjusted to the buyer based on automated decision-making. This provision does not limit the seller's ability to conclude a purchase contract under individually negotiated terms.
- The store's web interface also contains information about the costs associated with packaging and delivery of goods, and about the method and time of delivery. Information about the costs associated with packaging and delivery of goods listed in the store's web interface applies only in cases where the goods are delivered within the territory of the Czech Republic and Slovakia. In cases where the seller offers free shipping, the buyer's right to free shipping is conditional upon payment of the minimum total purchase price of the shipped goods as specified in the store's web interface. In the event of a partial withdrawal from the purchase contract by the buyer and the total purchase price of the goods for which the buyer has not withdrawn from the contract does not reach the minimum amount required for the right to free shipping according to the previous sentence, the buyer's right to free shipping expires and the buyer is obliged to pay the seller for the shipping of the goods.
- To order goods, the buyer fills out an order form on the store's website.                The order form contains, in particular, information about:
- ordered goods (the buyer "places" the ordered goods in the electronic shopping cart of the store's web interface),
- method of payment for the purchase price of the goods, details of the required method of delivery of the ordered goods, and
- information about the costs associated with the delivery of goods (hereinafter collectively referred to as the "order").
- The photographs of goods displayed on the seller's website are for illustrative purposes only. The actual appearance of the product may differ in detail.
- The colors of the products may vary depending on the settings of the buyer's display devices. The seller is not responsible for minor deviations in color, material structure, or detail design if these deviations do not affect the functionality of the product.
- Before sending the order to the seller, the buyer is allowed to check and change the data entered in the order, including the possibility for the buyer to detect and correct errors made when entering data into the order. The buyer sends the order to the seller by clicking on the "Complete and pay for order" button. The information provided in the order is considered correct by the seller. Immediately after receiving the order, the seller will confirm its receipt to the buyer by email to the buyer's email address specified in the user account or in the order (hereinafter referred to as the "buyer's email address").
- Depending on the nature of the order (quantity of goods, purchase price, estimated shipping costs), the seller is always entitled to ask the buyer for additional confirmation of the order (e.g., in writing or by telephone).
- The contractual relationship between the seller and the buyer arises upon delivery of the order acceptance, which is sent by the seller to the buyer by email to the buyer's email address.
- The buyer agrees to the use of remote means of communication when concluding the purchase contract. The costs incurred by the buyer when using remote means of communication in connection with the conclusion of the purchase contract (costs of internet connection, costs of telephone calls) are paid by the buyer, and these costs do not differ from the basic rate.
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PRICE OF GOODS AND PAYMENT TERMS
- The buyer may pay the seller the price of the goods and any costs associated with the delivery of the goods under the purchase agreement in the following ways:
- cash on delivery at the location specified by the buyer in the order;
- by bank transfer to the seller's account no. 2501964923/2010 for CZK or CZ1820 1000 0000 2303 3983 34 for EUR, held at Fio banka, a.s. (hereinafter referred to as the "seller's account");
- cashless payment by credit card;
- in cash or via QR code when picking up in person at the parcel collection point.
- All prices of goods, including promotional prices, are valid until further notice or while stocks last.
- Along with the purchase price, the buyer is also obliged to pay the seller the costs associated with packaging and delivery of the goods in the agreed amount. Unless expressly stated otherwise, the purchase price also includes the costs associated with the delivery of the goods.
- The seller does not require the buyer to make an advance payment or other similar payment. This does not affect the provisions of Article 4.7 of the Terms and Conditions regarding the obligation to pay the purchase price of the goods in advance.
- In the case of cash on delivery, cash payment, or payment at a parcel delivery point, the purchase price is payable upon receipt of the goods. In the case of cashless payment, the purchase price is payable within 5 days of concluding the purchase contract.
- In the case of cashless payment, the buyer is obliged to pay the purchase price of the goods together with the variable payment symbol. The variable symbol is the order number that the buyer receives upon completion of the order. In the case of cashless payment, the buyer's obligation to pay the purchase price is fulfilled when the relevant amount is credited to the seller's account.
- The seller is entitled, especially in the event that the buyer does not provide additional confirmation of the order (Article 3.6), to demand payment of the full purchase price before sending the goods to the buyer. The provisions of Section 2119(1) of the Civil Code shall not apply.
- Any discounts on the price of goods provided by the seller to the buyer cannot be combined.
- If it is customary in business relations or if it is stipulated by generally binding legal regulations, the seller shall issue a tax document – invoice to the buyer for payments made on the basis of the purchase contract. The invoice will be sent to the customer electronically only. The seller is a value added tax payer.
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DISCOUNTS AND DISCOUNT COUPONS
- The seller offers various types of discounts on the goods offered. Discounts include loyalty discounts, discounts for recommending the seller to friends, and discounts in the form of discount coupons and vouchers.
- Discount coupons and vouchers most often contain discount codes. Discount codes cannot be used repeatedly, and individual types of discounts cannot be combined unless expressly stated by the seller.
- Each discount has its own terms and conditions of use. These are either attached to the discount or described in detail on the seller's website. In case of uncertainty regarding the rules for discounts, discount coupons, or vouchers, the interpretation provided by the seller shall apply.
- In the event that a discount, discount coupon, or voucher is applied in violation of the rules of the discount, discount coupon, or voucher, the seller reserves the right to refuse to apply such discount, discount coupon, or voucher. The buyer will be informed of this fact and will have the option to place an order without this discount.
- All discounts apply only to buyers who are consumers.
- If the value of a discount coupon, voucher, or gift certificate exceeds the value of the entire purchase, the buyer is not entitled to a refund of the difference.
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WITHDRAWAL FROM THE PURCHASE AGREEMENT
- Â The buyer acknowledges that, pursuant to Section 1837 of the Civil Code, it is not possible to withdraw from a purchase contract for the delivery of goods, among other things:
- which was manufactured according to the buyer's requirements or customized to their personal needs,Â
- goods in sealed packaging which, for health or hygiene reasons, are not suitable for return after the buyer has broken the seal.
- Unless it is a case referred to in Article 6.1 or another case where it is not possible to withdraw from the purchase contract, the buyer has the right to withdraw from the purchase contract in accordance with the provisions of Section 1829(1) of the Civil Code within fourteen (14) days of receipt of the goods, and if the purchase contract covers several types of goods or the delivery of several parts, this period runs from the date of receipt of the last delivery of goods.
- Withdrawal from the purchase contract must be sent to the seller within the period specified in the previous sentence. To withdraw from the purchase contract, the buyer may use the sample form provided by the seller, which forms an appendix to the terms and conditions. The buyer may send the withdrawal form to the seller's business address or email address, among other places. The buyer shall send the withdrawal from the purchase contract, returned goods, and proof of purchase (invoice) to the following address: Mioora s.r.o., Ke Zvoli 783, Dolnà Břežany, 25241. It is not possible to return goods in person.
- In the event of withdrawal from the purchase contract pursuant to Article 6.3 of the Terms and Conditions, the purchase contract shall be cancelled from the outset. The goods must be returned to the seller within fourteen (14) days of withdrawal from the contract. The deadline specified in the previous sentence shall be deemed to have been met if the buyer sends the goods before its expiry. If the buyer withdraws from the purchase contract, the buyer shall bear the costs associated with returning the goods to the seller, even if the goods cannot be returned by normal postal means due to their nature.
- The seller is entitled to inspect the returned goods, in particular to determine whether the returned goods are damaged, worn, used, or partially consumed. In the case of cosmetic products with a safety hygiene cap or tamper-proof seal, this cap or seal must not be removed.Â
- In the event of withdrawal from the contract pursuant to Article 6.3 of the Terms and Conditions, the Seller shall return the funds received from the Buyer within fourteen (14) days of the Buyer's withdrawal from the purchase contract to the Buyer's bank account. The seller is also entitled to return the performance provided by the buyer upon return of the goods by the buyer or in another manner, if the buyer agrees and no additional costs are incurred by the buyer. If the buyer withdraws from the purchase contract, the seller is not obliged to return the funds received to the buyer before receiving the returned goods from the buyer.
- The seller is entitled to unilaterally offset the claim for compensation for damage to the goods against the buyer's claim for a refund of the purchase price. The seller may claim compensation if the returned goods are incomplete, damaged, or visibly worn.
- Until the goods are taken over by the buyer, the seller is entitled to withdraw from the purchase contract at any time. In such a case, the seller shall return the purchase price to the buyer without undue delay, by bank transfer to the account specified by the buyer.
- If a gift is provided to the buyer together with the goods, the gift agreement between the seller and the buyer is concluded with the condition that if the buyer withdraws from the purchase agreement, the gift agreement regarding such a gift shall cease to be effective and the buyer shall be obliged to return the provided gift to the seller together with the goods. No consumer rights can be exercised in relation to gifts that are provided free of charge.
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In the event of a consumer dispute arising between the seller and the buyer from a purchase contract or a contract for the provision of services that cannot be resolved by mutual agreement, the buyer may submit a proposal for out-of-court settlement of such a dispute to the designated entity for out-of-court settlement of consumer disputes, which is:
Czech Trade Inspection Authority
Central Inspectorate – ADR Department
Štěpánská 15
120 00 Prague 2
Czech Republic
Email: adr@coi.cz
Website: adr.coi.cz
- The buyer may also use the online dispute resolution platform established by the European Commission at http://ec.europa.eu/consumers/odr/.
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TRANSPORT AND DELIVERY OF GOODS
- If the method of transport is agreed upon based on a special request by the buyer, the buyer bears the risk and any additional costs associated with this method of transport.
- If, according to the purchase agreement, the seller is obliged to deliver the goods to the place specified by the buyer in the order, the buyer is obliged to accept the goods upon delivery.
- If, for reasons attributable to the buyer, the goods must be delivered repeatedly or in a manner other than that specified in the order, the buyer is obliged to pay the costs associated with repeated delivery of the goods or the costs associated with another method of delivery.
- Upon receipt of the goods from the carrier, the buyer is obliged to check the integrity of the packaging and, in the event of any defects, to notify the carrier immediately. If the packaging is found to be damaged, indicating unauthorized access to the shipment, the buyer is not obliged to accept the shipment from the carrier. This does not affect the buyer's rights arising from liability for defects in the goods and other rights of the buyer arising from generally binding legal regulations.
- Other rights and obligations of the parties during the transport of goods may be governed by the seller's special delivery terms, if issued by the seller.
- The costs of packaging and shipping selected by the buyer in the order shall be borne by the buyer. These costs are governed by the seller's current price list, which is available on the website https://www.mioora.cz.
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RIGHTS ARISING FROM FAULTY PERFORMANCE
- The rights and obligations of the contracting parties regarding rights arising from defective performance are governed by the relevant generally binding legal regulations (in particular the provisions of Sections 1914 to 1925, § 2099 to 2117 and § 2161 to 2174b of the Civil Code and Act No. 634/1992 Coll., on consumer protection, as amended).
- The seller is liable to the buyer for ensuring that the goods are free of defects upon delivery. In particular, the seller is liable to the buyer for ensuring that at the time the buyer takes delivery of the goods:
- the goods have the characteristics agreed upon by the parties, and in the absence of an agreement, they have the characteristics described by the seller or manufacturer or expected by the buyer with regard to the nature of the goods and based on the advertising carried out by them,
- the goods are fit for the purpose stated by the seller or for which goods of this type are normally used,
- the goods correspond in quality or design to the agreed sample or model, if the quality or design was determined according to the agreed sample or model,
- the goods are delivered with the agreed accessories and instructions for use, including instructions for maintenance or use of the goods,
- the goods are in the appropriate quantity, measure, or weight, and
- the goods comply with legal requirements.
- The provisions set out in Article 8.2 of the Terms and Conditions shall not apply to goods sold at a lower price due to a defect for which the lower price was agreed, to wear and tear caused by normal use of the goods, to used goods with a defect corresponding to the degree of use or wear and tear that the goods had when taken over by the buyer, or if this results from the nature of the goods.
- If a defect becomes apparent within twelve months of receipt, it is assumed that the goods were defective at the time of receipt, unless the nature of the goods or the defect precludes this. The buyer is entitled to exercise their rights arising from a defect that occurs in consumer goods within twenty-four months of receipt.
- If the item is defective, the buyer may request that the defect be remedied. At their discretion, they may request delivery of a new item without defects or repair of the item, unless the chosen method of defect removal is impossible or disproportionately costly compared to the other; this shall be assessed in particular with regard to the significance of the defect, the value that the item would have without the defect, and whether the defect can be removed by the other method without significant difficulty for the buyer. The seller may refuse to remedy the defect if it is impossible or disproportionately costly, in particular with regard to the significance of the defect and the value that the item would have without the defect.
- The buyer shall exercise their rights arising from defective performance at the seller's place of business. Address for sending goods: Mioora s.r.o., Ke Zvoli 783, Dolnà Břežany, 25241. Personal delivery of goods is not possible. The buyer shall first inform the seller at the email address info@mioora.cz that they will be sending the goods to the seller.
- The moment of filing a complaint is considered to be the moment when the seller receives the goods subject to complaint from the buyer.
- Â Complaints will not be accepted if the buyer knew that the item was defective before accepting delivery, if the buyer caused the defect themselves, or if the defect is due to normal wear and tear. The buyer is obliged to follow the maintenance instructions on the label attached to the product, on the product packaging, or in the enclosed instructions.Â
- Defects arising as a result of failure to follow these instructions, in particular incorrect washing, drying, ironing, use of unsuitable detergents, or mechanical damage, are not product defects and cannot be considered manufacturing defects. Complaints in such cases are considered unjustified.
- If the defect in the item is insignificant, the buyer cannot withdraw from the purchase contract (within the meaning of Article 8.8 of the Terms and Conditions); the defect in the item is not considered insignificant. If the buyer withdraws from the purchase contract, the seller shall return the purchase price to the buyer without undue delay after receiving the item.
- When making a complaint, the buyer is obliged to prove that a purchase contract has been concluded with the seller, in particular by providing proof of purchase (invoice). At the same time, the buyer must provide a description of the defect for which they are complaining about the goods.
- The seller is obliged to confirm to the consumer by email that they have received the goods subject to complaint and at the same time inform them of the method of handling the complaint or, if applicable, its rejection.
- If the seller accepts the complaint, it will be processed without undue delay, but no later than 30 days from the date of filing the complaint, unless otherwise agreed. If it is not possible to replace the goods, the seller will refund the purchase price of the goods stated on the invoice to the buyer's bank account. In the event of a justified complaint, the buyer is entitled to reimbursement of the necessary costs incurred in connection with the complaint (in particular the costs of transporting the goods subject to complaint to the seller's address).
- Other rights and obligations of the parties related to the seller's liability for defects may be governed by the seller's complaint procedure.
- Sizes and dimensions of goods
- Underwear sizes may vary depending on the manufacturer, cut, and material used.
- The dimensions listed for individual products or in size charts are approximate and serve only as a recommendation for selecting the appropriate size.
- The buyer acknowledges that deviations in size labeling are not a product defect.
- An incorrectly selected size is not considered a manufacturing defect and cannot be the subject of a complaint.
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OTHER RIGHTS AND OBLIGATIONS OF THE CONTRACTING PARTIES
- The buyer acquires ownership of the goods by paying the full purchase price of the goods.
- The seller is not bound by any codes of conduct in relation to the buyer within the meaning of Section 1826(1)(e) of the Civil Code.
- The seller handles consumer complaints out of court via the email address info@mioora.cz. The seller will send information about the handling of the buyer's complaint to the buyer's email address.
- The seller is authorized to sell goods on the basis of a trade license. Trade inspections are carried out by the relevant trade licensing office within its jurisdiction. Supervision of personal data protection is carried out by the Office for Personal Data Protection. The Czech Trade Inspection Authority supervises, among other things, compliance with Act No. 634/1992 Coll., on consumer protection, as amended, within a defined scope.
- The buyer hereby assumes the risk of a change in circumstances within the meaning of Section 1765(2) of the Civil Code.
- The buyer acknowledges that in the case of underwear, the goods may only be tried on in a manner that does not result in the removal of hygiene or identification labels.
If these labels are removed, the buyer is liable for any reduction in the value of the goods, as the goods can no longer be sold for hygiene reasons.
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PRIVACY POLICY
- The protection of personal data of buyers who are natural persons is governed by Act No. 110/2019 Coll., on the protection of personal data, as amended, and Regulation (EU) 2016/679 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC / General Data Protection Regulation).
- The buyer agrees to the processing of the following personal data: first and last name, delivery address, billing address, email address, telephone number, login name, login password (hereinafter collectively referred to as "personal data").
- The buyer agrees to the processing of personal data by the seller for the purposes of exercising the rights and obligations arising from the purchase contract and for the purposes of maintaining a user account. Unless the buyer chooses another option, they agree to the processing of personal data by the seller also for the purposes of sending information and commercial communications to the buyer. Consent to the processing of personal data in its entirety under this article is not a condition that would in itself prevent the conclusion of a purchase agreement.
- The buyer acknowledges that they are obliged to provide their personal data (during registration, in their user account, when placing an order via the store's web interface) correctly and truthfully, and that they are obliged to inform the seller of any changes to their personal data without undue delay.
- The seller may entrust the processing of the buyer's personal data to a third party as a processor. Except for persons transporting goods, personal data will not be transferred by the seller to third parties without the prior consent of the buyer.
- Personal data will be processed for an indefinite period. Personal data will be processed electronically in an automated manner or in printed form in a non-automated manner.
- The buyer confirms that the personal data provided is accurate and that they have been informed that the provision of personal data is voluntary.
- If the buyer believes that the seller or processor (Article 10.6) is processing their personal data in a manner that violates the buyer's privacy or is contrary to the law, in particular if the personal data is inaccurate with regard to the purpose of its processing, they may:
- ask the seller or processor for an explanation,
- require the seller or processor to remedy the situation thus created.
- We assess your satisfaction with your purchase through email questionnaires as part of the Verified Customers program, in which our e-shop participates. We send these to you every time you make a purchase from us, unless you refuse to receive our commercial communications or revoke your previously given consent in accordance with Section 7(3) of Act No. 480/2004 Coll. on certain information society services. We use a processor, the operator of the Heureka.cz portal, to send questionnaires, evaluate your feedback, and analyze our market position; for these purposes, we may pass on information about the goods purchased and your email address.
- If the buyer requests information about the processing of their personal data, the seller is obliged to provide this information. The seller has the right to request reasonable compensation for providing the information according to the previous sentence, not exceeding the costs necessary to provide the information.
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SENDING COMMERCIAL MESSAGES AND STORING COOKIES
- The buyer agrees, within the meaning of Section 7(2) of Act No. 480/2004 Coll., on certain information society services and on amendments to certain acts (Act on Certain Information Society Services), as amended, to the sending of commercial communications by the seller to the buyer's email address or telephone number. The seller fulfills its information obligation towards the buyer within the meaning of Article 13 of the GDPR relating to the processing of the buyer's personal data for the purpose of sending commercial communications by means of a special document.Â
- The seller fulfills its legal obligations related to the possible storage of cookies on the buyer's device through a special document.
- The e-shop https://www.mioora.cz uses cookies only with the active consent of the buyer, within the scope chosen by the buyer. If it is possible to make a purchase on the website and fulfill the seller's obligations under the purchase contract without storing cookies on the buyer's computer, the buyer may revoke their consent under the previous sentence at any time. None of the cookies used on www.krasnakazdyden.cz contain or collect personal information about the buyer and therefore do not allow the identification of a specific person. The buyer can manually delete, block, or disable individual cookies in their browser settings. This allows the processing of cookies on https://www.mioora.cz to be disabled at any time.
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DELIVERY
- Deliveries to the buyer may be sent to the buyer's email address.
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FINAL PROVISIONS
- If the relationship established by the purchase agreement contains an international (foreign) element, then the parties agree that the relationship shall be governed by Czech law. This shall not affect the consumer's rights arising from generally binding legal regulations.
- If any provision of these Terms and Conditions is or becomes invalid or unenforceable, it shall be replaced by a provision that most closely approximates the meaning of the invalid provision. The invalidity or unenforceability of any provision shall not affect the validity of the remaining provisions.
- All rights to the seller's website, in particular copyrights to the content, including the layout of the website, texts, photographs, videos, graphics, trademarks, logos, and other elements, belong to the seller or to persons who have granted the seller the relevant rights to use them. Without the prior written consent of the seller, it is prohibited to copy, modify, distribute, or otherwise use the content of the website or any part thereof in any way.
- The seller is not liable for errors arising as a result of third-party interference with the online store or as a result of its use contrary to its intended purpose.
The buyer undertakes not to use the online store in a manner that could have a negative impact on its operation and not to perform any activity that could enable them or third parties to interfere with or misuse the software or other components of the online store. - The purchase agreement, including the terms and conditions, is archived by the seller in electronic form and is not accessible.
- A sample form for withdrawal from the purchase agreement is attached to the terms and conditions.
- Seller's contact details - delivery address: Mioora s.r.o., Ke Zvoli 783, Dolnà Břežany, 25241 Czech Republic, email address info@mioora.cz, telephone +420 773 740 773. The seller does not provide any other means of online communication.